The Business of Headshots
Hosted by Gary Hughes
Saturday, April 24, 2021
10:00AM -5:00PM
Join one of the foremost headshot photographers in the industry as Gary Hughes shares the secrets of how he and his wife and partner, Julie, have created a thriving photography business by standing in the shallow end of the pool and working an under-served market.
Learn marketing and pricing strategies as well as some of the techniques Gary uses to create his signature images. From beginner to expert, this program will educate, entertain and equip every attendee to take advantage of this exploding market in professional photography.
You Will learn:
- Marketing for headshots
- How to bid on large headshots jobs
- Pricing structures that will increase you booking rate
- Lighting and posing techniques that work every time
- How to get great expression from a relaxed subject