Kay EskridgeM. Photog., CR., CPP
Make Your Boudoir Business Sizzle
Course Number: 16
Level: All Levels
Interested in bringing a ‘little something sexy’ to your photography business or have an existing boudoir line you’d like to ramp up? Boudoir photography has become more main stream as portrait businesses have expanded to offer their clients this type of experience. This course will provide you with the tools necessary to move your business forward financially by exploring new trends, pushing the boundaries with unique concepts and delving into the psychology of how to insure a successful session.
With an emphasis on posing and lighting to flatter women of all ages, shapes and sizes attendees will be able to see different size models side by side in a variety of positions that will showcase simple movements to insure comfort and confidence. You’ll learn how to work with all types of lighting sources and how to use different types of furniture to create poses that give variety to the session. During the course you’ll work on building your portfolio while learning how to capture storytelling images that provide you with amazing sales opportunities. You’ll also be working on sales strategies and creating a business plan you can implement immediately following the course. Then this class is perfect for you!
You’ll learn how to balance a family friendly business with the Art of Boudoir, how to place appropriate value on what you offer, how to market this exciting photography trend, how to create unique product lines and what sales techniques can be used to make them successful. You’ll learn how to communicate with your clients insuring a wonderful experience and what poses will make any woman feel comfortable while using a variety of lighting techniques during the hands-on sessions. This class will give you the knowledge, tools and confidence you’ll need to provide an experience your clients won’t be able to stop talking about.
The class will highlight:
- What’s new in Boudoir Photography ~ trends, new target markets and sales opportunities
- Lighting techniques for any situation and how to access the best for optimal success
- Working comfortably with women of all ages, shapes and sizes to insure a happy, profitable session
Combining her passion for photography and her love of people, Kay Eskridge’s studio, Images by Kay & Co. has earned a sterling reputation for high-quality lifestyle portraiture. Kay and her team take great pride in not only the imagery they create but also the high level of customer service they provide. Specializing as a lifestyle portrait artist, Kay’s clientele has come to rely on her to capture images from all of life’s special events, from maternity to newborns, tots to ‘tweens’, High School Seniors to summer family vacations and even intimate images captured through the CelebrateSexy division of her studio. Her focus on relationships, creative approach to portraiture, unique perspective on customer service and clear vision about business has provided her with much success doing something she loves.
Kay is a member and Past President of the Arizona Professional Photography Association and is one of Kodak-Alaris’s Approved Speakers. She is a PPA Certified, a Master-Photographic Craftsman and holds numerous awards, including the National Award, the Arizona Photographer of the Year, the Kodak Gallery Elite Award, the Phoenix Portrait Photographer of the Year, and the Arizona Illustrative Photographer of the Year.